Mindway AI

Mindway AI started out in 2018 as a spin-out of Aarhus University in Denmark. Here, Professor Kim Mouridsen saw great promise in applying insights from neuroscience to AI technology in the pursuit of better player protection – converting more than ten years of research into safer gambling solutions. Key contributors to the development of the GameScanner solution are Associate Professor of Cognitive Science and Head of Department for Linguistics and Cognitive Science Joshua Skewes, and PhD and Professor in Psychology Damien Brevers.

Today, Mindway AI is a fast-growing software company operating our science-based solutions in more than 35 jurisdictions and reaching more than 6.5 million active players per month around the world.

The secret to our award-winning software

A unique synergy between highly advanced AI, neuroscientific insights and expert analysis is the secret behind our state-of-the-art software.

10+ YEARS OF RESEARCH. Rooted in Neuroscience

Neuroimaging is our window to the brain. Using advanced brain scanning, we can investigate the biological processes underlying normal and problematic gambling behavior. At Mindway AI, we draw upon insights from neuroscience and neuroimaging research to educate and continuously update GameScanner. This way, we are able to provide evidence-based safer gambling solutions that address the complexity of problem gambling behavior and make a real difference for players around the world.

IT'S CLEVER - Explainable AI

The algorithm of GameScanner has been educated on a unique combination of neuroscientific insights and human expert assessments of several thousand gambling patterns. By observing real experts as they meticulously assess every aspect of players’ gambling patterns, the algorithm learns to weigh different indicators of both normal and addictive behavior. This gives GameScanner the unique ability to explain its decisions with clear reasons, providing an easy and sound basis for operators to follow up with players. We call this Explainable AI. The algorithm furthermore monitors and profiles players fully automatically around the clock while continuing to learn and refine itself.

IT’S HUMAN - Our expert panel adds a human touch to our software

The GameScanner solution is known for its accuracy, detecting at least 87 pct. of the at-risk and problem gambling cases that a human expert would detect. This is no coincidence. At Mindway AI, we have assembled a highly experienced panel of gambling addiction experts, researchers, and psychologists to meticulously analyze several thousand player gambling patterns. Their assessments are used to educate and continuously update GameScanner’s algorithm. This way, we add a qualified human touch to our advanced fully-automated software.